We bring innovations to the road

Sentient was founded in 2009 by Johan Hultén and Jochen Pohl, two engineers united by a simple but powerful conviction: that software could transform vehicle handling and unlock a new level of driving performance.

From the beginning, innovation wasn’t just a goal — it was a mindset. Johan and Jochen believed that progress doesn’t come from following the beaten path, but from exploring what’s possible within the laws of physics. Their vision was clear: to understand the driver’s true intention, and to build systems that help realize it — seamlessly, safely, and joyfully.

This belief became the foundation of Sentient, a name chosen to reflect our company’s purpose. Sentient means “able to perceive or feel things” — the perfect word for a company obsessed with creating vehicles that don’t just respond to commands, but truly understand the driver.

From day one, having fun — on the road and in development — was a key part of our DNA. Innovation and joy go hand in hand here. Every project is driven by curiosity, collaboration, and the thrill of finding elegant solutions to complex challenges.

In the same founding year, we filed our first patent, the beginning of a steady stream of innovations that would follow year after year. These patents weren’t pursued for prestige, but as a natural outcome of our way of thinking: solving the “impossible” with physics and purpose.

As the company grew, so did our vision. We coined the term Tier 0.5 to describe our unique position in the automotive world — working side by side with our customers to shape the soul of their vehicles. Close enough to understand each brand’s vision, yet independent enough to create what is truly needed, not just what is asked for.

At Sentient, we are — and always will be — obsessed with maximizing the driving experience.

And we’ll keep having fun while doing it!

At Sentient, we believe in the human and enjoyable driving experience.

Our work combines cutting-edge engineering with deep empathy for the people behind the wheel — and for the brands that trust us to bring their vehicles’ soul to life, from innovation to industrialisation and onto the roads.

We call ourselves Tier 0.5. Reflecting our unique way of working: close enough to our customers to understand your vision, yet independent enough to develop what is needed – not only what is asked for.

Engineering with soul

We are engineers, innovators, and trust builders.

Our Swedish heritage shapes how we think — minimalist, human-focused, and uncompromising on safety and quality. We believe that simple solutions are beautiful, and that real innovation happens when you dare to question old truths.

What others say is impossible, we solve with physics. Patents are not our goal — but the natural result of our way of thinking.

Driven by purpose

We are not just building technology. We are shaping how humans connect with machines.

By blending mechatronics, functional safety, and software into one seamless experience, we make every drive intuitive, responsive, and alive.

Our commitment is to help your vehicle brand express its unique identity through motion — to make vehicles not only move but feel right.

Our essence

We act fast. We care deeply. We simplify.

We value collaboration, courage, and accountability.
That’s how trust is built and preserved.

T 0.5 — A different view on supply chain

At Sentient, we don’t believe in off-the-shelf solutions. Your brand deserves better than that. We believe in co-developing solutions that are tailored to fit each car brand’s character, identity, and DNA — down to the smallest detail. 

At Sentient, we love to collaborate — and we’re exceptionally good at it. Our entire way of working is built around co-creation with you as our customer. We bring deep expertise, an open mindset, and a passion for developing solutions that truly reflect the identity and character of your vehicle brand.

T 0.5 is not a product. It's a partnership.

We understand your uniqueness. That is why we invent and develop cutting edge technologies together with you — to make sure that every feature feels uniquely yours.

• Human-Centric, Always
  Everything we do starts and ends with people — from design and engineering to the driver’s experience. Technology is the tool, but people are the purpose.

• Innovation Over Incrementation
  We’re not here to improve the past — we’re here to invent the future. We have the courage and capability to develop next-generation solutions to both known and emerging needs.

• Factory-Free by Design
  Because we are not tied to in-house manufacturing or fixed machinery setups, we’re free to select the best technical solution for each customer — not just the one that fits a production line. This makes us faster, more flexible, and better aligned with your ambitions.

In Sentient you get a partner who thinks with you — not for you. The result isn’t a generic product, but a custom-built experience that feels just right for your brand and your driver.

This isn’t technology for technology’s sake. It’s innovation for emotion, identity — and joy. It’s steering your brand, on the right track.

Freedom to Build Where It Matters Most

One of our greatest strengths is that we’re not tied down to any single manufacturing site. We have the freedom to build exactly where it benefits you the most — close to your assembly lines, optimised for logistics, and tailored for future growth. This independence means we can quickly adapt to changes in the market, bypass currency swings, avoid tariff constraints, and overcome regional trade restrictions. It’s how we protect your supply chain, ensuring stability, resilience, and cost efficiency every step of the way.

To put everything in one word; Resilience

We design our production to scale. We build our support to stay close. And we ground everything in clear processes, open communication, and long-term partnerships. As a customer, you get more than a supplier — you get a trusted partner. Someone with the capacity to deliver at volume, the agility to create custom solutions, and the precision to help you build your business with absolute confidence.

Quality Without Compromise

Our factory-free model demands — and ensures — rigorous quality-control. Because each production setup is unique, we establish bespoke quality systems for every project, rather than relying on standard routines. That means more attention, more precision, and a higher bar for excellence — every time.

The result? Being in control, always competitive — and always ready for what’s next.

Worldwide Delivery, Local Presence
With customers across the globe, Sentient is more than a technology supplier. We’re a smaller, fastmoving, and highly specialized company driven by passionate, tech savvy minds.

Our global footprint means we deliver where you are, when you need it — with the quality and reliability that meet the demands of leading OEMs. Our local presence ensures you always have direct access to the right people and the information you need.

From Europe to North America, Asia and beyond — we make an impact. Our solutions are operating in vehicles across all climates and traffic environments. We have a proven ability to manage complex supply chains, meet high OEM standards, and support seamless integration into major platforms worldwide. We collaborate smoothly with other hardware and software suppliers to ensure a streamlined process.

We are worldclass in steering technology, creating precision steering feel that is tailored to each brand’s unique character and DNA — making every drive as distinct as the brand itself.

With Sentient, you get a fast moving, flexible partner with global reach, and the confidence that we deliver, whenever you need - wherever you are.

Swedish Software

Sentient develops all its software in Sweden – from the first line of code to the finished product.

Our development is founded on Swedish engineering excellence, precision, and innovation.

Sustainability that strengthens your business

At Sentient, we don’t see sustainability as a checkbox – we see it as a core part of delivering long-term value to our customers. As a buyer, you need partners who take responsibility, manage risk proactively, and align with your own sustainability goals. That’s what we offer.

We are committed to reducing our environmental footprint while ensuring the integrity, reliability, and future-readiness of every product and process. Our approach is practical, data-driven, and embedded in how we work – every day, across the entire value chain.

Our sustainability committments

Clear targets. Transparent progress. Real impact.

• 25% emissions reduction by 2025
• 30% reduction by 2030
• 75% reduction by 2035
• Net zero by 2040

We track and report on our emissions regularly and make decisions based on facts, not assumptions.

What this means for us

• Reliable Compliance & Reduced Risk
  We help you meet regulatory and sustainability requirements by designing and delivering solutions that align with your environmental goals.
  

• Responsible Supply Chain
  We work with partners who share our values – meaning fewer surprises and more confidence in your end-to-end supply chain.
  

• Sustainable Product Design
  From material selection to packaging and end-of-life, sustainability is built in to our product development process – reducing environmental impact and enhancing long-term viability.
  

• Shared Progress
  We believe in working with our customers toward a more sustainable future – and we’re transparent about both our progress and challenges.

Do you want a supplier who shares your commitment to a better future – and helps you meet your goals with confidence?

Let’s move forward, together.

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